Eplehuset

Eplehuset

Eplehuset is a leading Apple Premium Reseller in Norway, offering a wide range of Apple products, accessories, and services. They are known for their commitment to providing top-notch customer service and expertise in the Apple ecosystem, catering to both individual customers and businesses.

The Challenge

Eplehuset needed to improve the performance of their ecommerce website to handle increasing traffic and to convert visitors into paying customers. Their previous setup was experiencing slow load times, which negatively impacted the user experience and contributed to a low conversion rate.

The Solution

I was brought in as a subcontractor to revamp the backend and frontend of their ecommerce platform. The design was provided by the agency managing the project, and I built the backend using Laravel and the frontend in React. This allowed me to create a fast, efficient, and scalable website that significantly enhanced user experience.

Key improvements:

Backend Optimization: Laravel provided a robust and scalable solution for handling high traffic loads and managing customer data securely.

Frontend Development: React was implemented to deliver a dynamic, seamless shopping experience, with fast-loading pages and smooth transitions between product views.

Speed Optimization: By reducing page load times and optimizing database queries, the platform saw a significant boost in performance.

Mobile Optimization: Ensured the site was fully responsive and fast on mobile devices, catering to the increasing number of users shopping on mobile.

Results

133% increase in conversion rate over 6 months

Faster load times by 50%, improving user retention

Seamless mobile experience led to 40% higher mobile sales

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